The Bachelor of Science in Business/Retail Management (BSB/RM) program is designed to prepare graduates with the requisite knowledge, skills, and values to effectively apply various business principles and tools in an organizational setting. The BSB/RM major focuses the student on the retail management environment. The program emphasizes skill development in strategic management, marketing, supply management, product and brand management, retail operations, merchandising, and personnel management which are unique to the retail industry.

The Required Course of Study is designed to enable graduates to deal effectively with an increasingly complex business environment. The program stresses skill development in the areas of management, decision-making, financial accounting and managerial finance, quantitative analysis, economics, marketing and utilization of research findings.

This undergraduate degree program has a 60-credit Required Course of Study: 39 credits are allocated to the Bachelor of Science in Business/Retail Management Major, 18 credits to business entry coursework, and 3 credits to the integrating course. Some courses have prerequisite requirements.

Course #Course Title CreditsPrerequisite(s)
GEN 300Skills for Professional Development –
MGT 330Management: Theory, Practice, and ApplicationGEN 300
MGT 344Organizational Behavior and Ethical ResponsibilityGEN 300
MGT 350Critical Thinking: Strategies in Decision MakingGEN 300, Critical Thinking Proficiency
RES 341Research and Evaluation IGEN 300, Math Proficiency
RES 342Research and Evaluation IIGEN 300, Math Proficiency, RES 341
CIS 319*Computers and Information ProcessingGEN 300
ACC 300Principles of Accounting All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350
BUS 415*Business Law*GEN 300
FIN 370Finance for Business All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, FIN 370
MKT 421Marketing** All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, FIN 370
ECO 465Principles of Microeconomics Math Proficiency,GEN 300
BUS 475Integrated Business Topics All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, RES 341, RES 342, CIS 319, ACC 300, BUS 415, FIN 370, MKT 421, ECO 365
MKT 435Consumer Behavior All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, MKT 421
BRM 451Strategic Retail Management All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, MKT 421
BRM 452Retail Marketing All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451
BRM 453Product and Brand Management All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451
BRM 454Retail Operations: Supply Management All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451
BRM 455Retail Operations: Technology and Finance All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451
BRM 456Retail Personnel Management All Proficiencies,GEN 300, MGT 330, MGT 344, MGT 350, MKT 421, BRM 451